Blog

Tons of useful information for business owners, top managers, brand managers and marketers.



Effective Methods of Creating a Brand Strategy for a Startup

Published on: November 28, 2023 | Category: Brand owner notes | Author: Quixerr

In the fast-paced world of entrepreneurship, startups are constantly emerging, each with its own unique idea and vision. However, in the midst of fierce competition, it's crucial for startups to establish a strong brand strategy that sets them apart...

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Treat your brand like a child

Published on: June 27, 2021 | Category: Brand owner notes | Author: Quixerr

Starting a brand is one of the best ways to succeed. It is because a brand brings along a lot of benefits. However, the brand development process is very long and needs a lot of care. Well, the amount of care you have to take for the brand can say t...

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How to write a brief for designers

Published on: April 20, 2021 | Category: Brand owner notes | Author: Quixerr

Over the years of our professional activity, we have met various briefs. Some of them were just gorgeous and some were incredibly awful. But most of the tasks can still be classified as "none". These are tasks that do not contain any useful informat...

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What to think about when creating a brand name

Published on: April 20, 2021 | Category: Brand owner notes | Author: Quixerr

Have you ever tried to come up with a name for your new business or product? How did you feel? Many people will answer that it was confusion, lack of inspiration, misunderstanding how to start and how to make the name convey the right meaning and em...

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