Tons of useful information for business owners, top managers, brand managers and marketers.

Analyzing the most famous vampires from a marketing perspective

Published on: November 27, 2023 | Category: Expert thoughts | Author: Quixerr

Halloween 2021: remembering the best bloodsuckers of cinema and literature and their brands. A huge layer of vampire characters has formed in modern art. And despite the negativity that was supposed to hover around soulless monsters who suck human ...

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TOP 5 best logo design practices

Published on: September 22, 2023 | Category: Expert thoughts | Author: Quixerr

Try to remember, have you ever seen examples of businesses and startups with a great idea, but with the logo that becomes a bottleneck for their performance. It may not seem important, but the logo that you design for your business holds vital impor...

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Do not play with the fonts

Published on: August 08, 2021 | Category: Expert thoughts | Author: Quixerr

Choosing corporate fonts is pretty hard. Not only because there are so many fonts out there to choose from, but also fonts themselves come up with different styles. Even more, some people don't even know how many fonts are adequate to use in brandin...

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Why color psychology does not always work in design

Published on: April 22, 2021 | Category: Expert thoughts | Author: Quixerr

Colors are always powerful. These don't only possess the potential to influence how people feel about it but also what people do. However, the colors also help you to strengthen your brand. Even more, the use of the right color options can even incr...

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