Blog

Tons of useful information for business owners, top managers, brand managers and marketers.



TOP 5 best logo design practices

Published on: August 08, 2021 | Category: Expert thoughts | Author: Quixerr

Try to remember, have you ever seen examples of businesses and startups with a great idea, but with the logo that becomes a bottleneck for their performance. It may not seem important, but the logo that you design for your business holds vital impor...

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Do not play with the fonts

Published on: August 08, 2021 | Category: Expert thoughts | Author: Quixerr

Choosing corporate fonts is pretty hard. Not only because there are so many fonts out there to choose from, but also fonts themselves come up with different styles. Even more, some people don't even know how many fonts are adequate to use in brandin...

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Treat your brand like a child

Published on: June 27, 2021 | Category: Brand owner notes | Author: Quixerr

Starting a brand is one of the best ways to succeed. It is because a brand brings along a lot of benefits. However, the brand development process is very long and needs a lot of care. Well, the amount of care you have to take for the brand can say t...

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Why color psychology does not always work in design

Published on: April 22, 2021 | Category: Expert thoughts | Author: Quixerr

Colors are always powerful. These don't only possess the potential to influence how people feel about it but also what people do. However, the colors also help you to strengthen your brand. Even more, the use of the right color options can even incr...

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How to write a brief for designers

Published on: April 20, 2021 | Category: Brand owner notes | Author: Quixerr

Over the years of our professional activity, we have met various briefs. Some of them were just gorgeous and some were incredibly awful. But most of the tasks can still be classified as "none". These are tasks that do not contain any useful informat...

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